New IBD Standards and a Benchmarking Tool were launched in 2019 with the aim to transform how we care for people with Inflammatory Bowel Disease (IBD) across the UK. These have been created by IBD UK, a partnership of 17 patient and professional organisations. The IBD Standards set out what high-quality care should look like at every point of a patient’s journey – from first symptoms, to diagnosis, treatment, and ongoing care. The digital IBD Benchmarking Tool, with patient survey and service self-assessment components, enables IBD services to assess how they are doing against the IBD Standards and plan quality improvement. Together with guidance, case studies and practical resources on the IBD UK website (ibduk.org), this insight will provide an opportunity to implement real changes in the way care in the NHS is delivered to patients with IBD.